One happy customer can lead to hundreds, but only so long as potential customers know about your smiling consumers in the first place. This is where the art of story-telling can greatly benefit your business, transforming a customer testimonial from a 5-star rating on Yelp to a powerful, reusable piece of marketing collateral. Traditionally labeled as case …
Why do I do this? A Freelance Writer’s Story
Eat, sleep and fill-in-the-blank — the three essential slots for survival. For me, writing is the third corner of the triangle that makes my life whole. I’ve been writing since I had an age in the single digits. I have countless novels that I started writing while coasting through my grade school years. In high school, I …